L'oreal Preference Wild Ombré

Finally a beauty post, hurrah!

At the weekend I had a day off (shock horror) so I went for a little wander around boots.

Like everyone else I've seen a million adverts for this new kit from l'oreal. And I've heard quite a lot of varying reports about how well it works and whether it's worth the money. And if it wasn't for the fact I had some points to spend I probably would've left it on the shelf.....

I'm glad I didn't.

I will say I don't think this kit is for everyone, the brush can be fiddley and you really need to set aside a good chunk of time and think be quite patient. Maybe not best for novice hair colour users. Also the colour your going to get will vary A LOT depending on what your working over.

My hair was already covered with dark brown dye, but I'd previously bleached it in September (so I could have my hair purple for my birthday) so I wasn't dealing with too much dye build up but I still expected a ginger hue rather than golden blonde.

Some people have reported the smell of this stuff to be hideous, and while I won't say it's nice it just smells like hair dye to me..

I fully expected this stuff to not do all that much, and for the first ten minutes it didn't. I was a bit disappointed but I persevered. Now in the application instructions it does say to start at the tips and work up thought the lengths. In a few reviews I've read I've seen pics of folk left with a harsh line between their base colour and the lightened ends. This is my advice,

WORK SLOWLY and if you think your going slow GO SLOWER!!!

I put the stuff on the very ends of my hair maybe an inch at the most. And left it a good ten minutes before coming back to do the next inch, and I repeated this until I got to my desired level and I left last 'layer' on for only about 5 mins before I washed it out.

Here is my after, please excuse the no makeup and horrible artificial lighting but the sun doesn't shine at 3am...

I'm actually really quite pleased with how it came out, it's slightly less ginger in real life but I think the gradual-ness of the colour change worked out pretty well. Well, as well as a non professional using an 'at home' box kit can expect.

I would've taken a daytime shot but lets just say I didn't stop here ;-)

Do follow (links in the sidebar) to see what happened next!

If you have any questions please do feel free to ask either on here or twitter.

Have you tried this product? What did you think?

Or is the ombré hair thing just a bit too cliche? :-)



  1. omg, i was going to buy this- you got there before me! hahaha. i was wondering if it worked or not! hmmm.

  2. I had my hair ombre's about a week ago. It took ages as I had dye build-up on my hair, and though I really like the results colour-wise, my ends are so horribly frizzy now! I've had to invest in a few decent hair products to try and nurse it back to health, so fingers crossed! Hope yours isn't damaged at all.
    Mel x

    1. My ends are a little frizzy but luckily I have a cupboard full of deep conditioners left over from my previous bleach adventures so hopefully that plus a much overdue trim will sort me out :-)